Field Training for “M.P.A. Medical Partners” Representatives on ATOS/Tracoe Products Took Place in Istanbul!

From June 30 to July 2, a unique event took place in Istanbul — a field training session for representatives from 10 branches of “M.P.A. Medical Partners”, focused on ATOS/Tracoe products.

The training covered key ATOS/Tracoe products: voice prostheses, percutaneous dilatational tracheostomy (PDT) kits, tracheostomy tubes, and accessories for respiratory and pulmonary rehabilitation.

Over the course of three days, participants:

• Gained extensive theoretical knowledge, identified the clinical value of the products, and learned how to effectively present them in various niche segments;
• Mastered PDT techniques, practiced the insertion of primary and secondary voice prostheses, and learned to work with fixation devices (adhesive patches) and heat and moisture exchangers (HMEs) for breathing;
• Networked with colleagues from Saudi Arabia, the Czech Republic, and Qatar, sharing brand sales experiences, discussing public procurement schemes in different countries, and exploring common challenges and solutions.

The training was supervised by representatives of the parent company: Julia Bohm (TRACOE) and Ellie van Knegsel (PROVOX).

This training not only enhances the qualifications of our team but also strengthens international connections, directly impacting the quality of customer service and sales performance.

The success of our mission lies in the preparation and unity of the team!